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Rolls-Royce models see drop in prices-The 18th Guangzhou Die-casting, Foundry & Industry Furnace Exhibition
4/27/2017 Die-casting expo-foundry expo |
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The post-Brexit period is turning out to be a field day for the rich buyer in the market for a luxury automobile, with British auto manufacturer Rolls Royce being the latest to announce price cuts across its line ups. With the pound sterling now valued at around INR 80 versus that of a pre-Brexit high of nearly INR 100, British manufacturers can now export models at significantly cheaper rates.
Rolls-Royce¡¯s India line-up which includes the Ghost, Dawn and Wraith come with new price tags that range from INR 4.37 crore to INR 5.7 crore. Price cuts are between INR 1 lakh and INR 55 lakh, depending on the model.
Also, the recently introduced limited Black Badge editions will pass on this benefit with prices at INR 4.93 crore for the Ghost Black Badge and INR 5.28 crore for the Wraith Black Badge. The brand¡¯s erstwhile range topper, the Phantom and its variants have been discontinued with the launch of a successor expected in the near future.
This move follows close on the heels of the recent reduction in prices by Land Rover on its entire range. The locally assembled Land Rover Discovery Sport and Range Rover Evoque received price cuts of INR 4 lakh and INR 3 lakh respectively, while full imports like the Range Rover and Range Rover Sport models saw a reduction of INR 50 lakh and INR 30 lakh.
For now, Brexit seems to be working in British carmakers¡¯ favour and these price cuts are expected to further raise sales volumes, as it gives them an added edge over other European luxury car manufacturers. Overall, the super-luxury car market is expected to grow in the next couple of years with most manufacturers sharing positive sentiments about GST and its implementation. -The
18th Guangzhou Die-casting, Foundry & Industry Furnace Exhibition |
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